What is Google Vertex AI and how can it enhance eCommerce Estimated Delivery Dates?

Discover how to enhance eCommerce Estimated Delivery Dates with Google Vertex AI.

Joseph Thurston
CONTENT MANAGER
Published on:
July 5, 2024
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Enhancing Estimated Delivery Dates with Google Cloud Vertex AI Tabular Models

What is Google Vertex AI?

In the rapidly evolving landscape of AI-driven data science, Google Vertex AI stands out as a powerful platform for handling and analyzing structured data. Specifically, its tabular models excel at training on historical data to make accurate predictions, which is invaluable for businesses needing actionable insights from their datasets.

Functionality and Application of Vertex AI's Tabular Models

Vertex AI's tabular models are designed to work with data organized in tables—common in industries like retail, finance, and logistics. These models can analyze past data, identifying patterns and trends that inform future predictions. For instance, they can predict delivery times based on historical package delivery statistics, considering various inputs like carrier performance and country-specific factors.

Tabular models. Source

Model Training and Benefits

The training process for these models involves several key steps:

  1. Data Ingestion and Preprocessing: Historical data is collected, cleaned, normalized, and features are engineered to enhance data quality.
  2. Model Training: Using various algorithms, the model learns from this data, adjusting to improve prediction accuracy.
  3. Model Evaluation: The model is tested with a validation dataset to ensure it performs well with new data, using metrics like accuracy and precision.

Once trained, these models can make real-time predictions, offering businesses critical insights that drive operational efficiency and customer satisfaction. For example, in e-commerce, accurate delivery time predictions can significantly enhance the customer experience.

In summary, Google Vertex AI's tabular models are a robust solution for leveraging historical data to make informed predictions across a multitude of inputs, helping businesses optimize their operations and strategic planning.

How can Google Vertex AI Enhance eCommerce Estimated Delivery Dates?

Q&A with Emmanuel Breard, Senior Product Manager at Shipup.

Q: What is the first step in Shipup's delivery date prediction mechanism?

A: The first step in Shipup's delivery date prediction mechanism is the Rule-Based Shipping Date Prediction. This step uses a rule-based algorithm at the checkout stage to predict when the package will be shipped, taking into account various warehouse settings and operational factors.

Q: How does Shipup customize the rule-based algorithm for predicting shipping dates?

A: Shipup's rule-based algorithm is highly customizable, allowing adjustments based on specific warehouse conditions and schedules. This flexibility ensures the initial shipping date prediction is as accurate as possible, considering the unique aspects of each warehouse's operation.

Q: What role does Google Vertex AI play in Shipup's delivery date prediction?

A: Google Vertex AI is used in the second step to refine delivery time estimates. Key parameters such as carrier, carrier service, origin country, target country, state, and order date are input into Vertex AI's tabular model, which analyzes historical delivery statistics and patterns to provide an initial prediction, enhancing the accuracy of the estimates.

Q: How does Shipup ensure delivery date predictions are realistic and account for non-operational days?

A: Shipup employs a Post Processing machine in the third step to fine-tune the initial prediction. If the predicted delivery date falls on a non-operational day like weekends or holidays, the system automatically adjusts the date. This ensures that the delivery predictions are realistic and account for non-operational days.

Q: What benefits does Shipup's three-step mechanism offer to customers and logistics operations?

A: Shipup's three-step mechanism provides reliable and precise delivery time predictions, enhancing the customer experience by offering accurate delivery estimates. It also optimizes logistics operations, meeting and exceeding customer expectations through a combination of rule-based algorithms, advanced machine learning, and intelligent post-processing.

Q: What data inputs are used by Google Vertex AI in the delivery date prediction process?

A: Google Vertex AI uses key parameters including the carrier, carrier service, origin country, target country, state, and order date. These inputs are analyzed along with historical delivery statistics and patterns to provide an initial delivery time prediction.

Q: Why is the rule-based algorithm important in the first step of Shipup's delivery prediction mechanism?

A: The rule-based algorithm is crucial because it allows for the initial prediction of the shipping date by considering various warehouse settings and operational factors. Its customizable nature ensures that this initial prediction is tailored to the specific conditions and schedules of each warehouse, providing a more accurate starting point for delivery estimates.

Q: How does Shipup's post-processing step enhance the accuracy of delivery date predictions?

A: The post-processing step enhances accuracy by adjusting the predicted delivery date if it falls on an off-day such as weekends or holidays specified in the carrier service setup. This adjustment ensures that the delivery date provided to customers is realistic and takes into account non-operational days, leading to more reliable and precise delivery estimates.

Thank you Emmanuel for your insights!

Got any more questions about Google Vertex AI?

Feel free to reach out to Emmanuel Breard, Product Manager behind SDE, or Deniz Coșkun, Full Stack Engineer behind SDE - they would be more than happy to answer your queries.